Skip to content
TrActionFor brokers

Daily habits for real estate agents

Small moves.
Big year.

Log your prospecting in seconds, see your streak and pace, and get coached on specifics, never watched.

iPhone today. Your office sets you up with a code.

TrAction home screen showing this week's points, a current streak count, and a progress bar for each weekly target.

Three steps. Back to work in seconds.

No spreadsheets. No end-of-week scramble.

  1. Log it in seconds.

    Tap what you just did: a call, a note, a pop-by, an hour in your database. It works without a signal and syncs when you are back online.

  2. See the payoff.

    Your streak, points, and pace update right away, so you know today if the week is on track.

  3. Coach the real gap.

    Your mentor sees the same week you do, so check-ins are about specifics instead of guesswork.

Everything you need to stay consistent.

Built around how agents really work.

  • Fast logging

    Calls, personal notes, in-person touches, database time, social posts, and closings in a few taps.

  • Your own activities

    Add custom activities for how you actually work.

  • Weekly targets with daily pacing

    See whether you are ahead or behind while there is still time to catch up.

  • Streaks

    Rewards for showing up every day, not one big push.

  • Points and standings

    Friendly, visible effort across your office.

  • Celebrations

    A little confetti when you hit a target or close a deal.

  • Quarterly report

    Your totals and conversion rate, ready for your next review.

Quick-log screen with a list of activities and a one-tap entry.
Office standings board ranking demo agents by weekly points.
Report screen with quarter totals by activity and a conversion rate.

Coach the real gap, not a guess.

A shared picture of the week, so check-ins are about specifics.

Mentors get a read-only view of their agents' weekly activity. They see counts of what got done, not prices or deal details. Agents see the same numbers, so there are no surprises. TrAction is a coaching tool, never a surveillance tool. Standings give the whole office one friendly place to see who is showing up.

Get your office on TrAction
Office standings board ranking demo agents by weekly points, the shared view mentors and agents both see.

Get TrAction on your iPhone.

Your office sets it up. You join with your office code.

TrAction is set up office by office. Your broker or team lead gives you a short office code, you create your account, and you are in.

iPhone today. Ask your office about Android.

Get your office on TrAction.

Tell us about your team and we will reply personally.

We set TrAction up for each office ourselves. Your agents then join with an office code. There is no public sign-up. Send us your brokerage name and roughly how many agents you have, and we will take it from there.

Or write to traction@robfrew.com.

Questions, answered

Do I need a code?

Yes. TrAction is set up per office, and your broker or team lead gives you an office code. Use it on the join page to create your account. There is no public sign-up.

Is there an Android version?

Not yet. TrAction is on iPhone today. Ask your office about Android, and your account will be ready when it arrives.

What can my mentor see, and what can't they see?

Your mentor sees a read-only view of your weekly activity counts, so they can coach with specifics. They cannot edit your entries, and they do not see prices. You see the same numbers they do.

What happens to my data?

Your activity stays inside your office's account and is used only to run the app. We do not sell it or use ad trackers. Read the full details in the Privacy Policy.

How do I delete my account?

Follow the steps on the Delete your account page, or email us.

How does my office get TrAction?

A broker or team lead contacts us from the "Get your office on TrAction" section above. We set up the office, then agents join with the office code.

Does it work without a signal?

Yes. Log your activity anywhere and it syncs when you are back online.